Energy company that gives back to customers

15 September 2011

Green Energy's fantastic customer service goes one step further

Independent green and renewable electricity supplier Green Energy UK is so confident in its customer service model and staff that it is offering a £25 reward to any customer who believes the company has let them down and broken its customer promise. The company has also paid its second annual loyalty bonus to customers who have been with the company for three years or more. The utility industry does not have a brilliant reputation for customer service, but Green Energy UK is bucking this trend by winning customer service awards for the outstanding and unique way it treats its customers.

Doug Stewart, Green Energy UK chief executive explains: “In any walk of life you want to be treated with respect. When you call a company you want to speak to a person and not have to go through a complicated menu to do that. We don’t have push button menus or hold music. Our service team aim to answer all calls in less than 30 seconds, and we deal with the vast majority of queries there and then. It’s just one of the small details we take care of to make life easier.”

Green Energy UK is fully accountable to its customers, most of who take up the offer of 400 free shares when they sign up as customers of the company. As well as owning a part of the company, customer shareholders can turn up to Green Energy UK’s AGM and put questions and ideas to the board. Green Energy UK is the first and only company to offer customers free shares in its business.

Stewart concludes: “It is radical, but having shareholders who are also customers keeps you on your toes. From the beginning we wanted to bring new clean electricity generators to market, and run a totally open and transparent business: the free share offer supports this. At the time when I began Green Energy UK I wanted to a business that would treat customers exactly how I would want to be treated. We find that by simply doing what we will say we do in good time we exceed customer expectations and have made customer service a strength.”

This approach of: “take care of your customers and your customers will take care of you”, sees Green Energy UK celebrating a decade in business this year. The company started out small supplying friends, and has grown to the point where it now supplies thousands of homes and businesses across the UK with its clean electricity, including Wayne Hemingway, John Lewis and Waitrose.

About Green Energy UK Green Energy UK supplies 100% renewable and 100% green electricity to homes and businesses across the UK. The company, British-owned and Hertfordshire-based, has grown substantially since it was established in 2001 and has built up a broad spectrum of customers. Ranging from homes using only £200 of electricity per annum to environmentally aware businesses such as Waitrose, Neals Yard and the Duchy of Cornwall. Green Energy was the first electricity supplier to offer customers a choice of either 100% green or 100% renewable electricity. More information is available at